UX / UI Design · Mobile Banking
Effortlessly banking
Research · Branding · Interaction design · Prototype
Problem
Traditional banking apps are confusing, slow, and built for the wrong generation.
Approach
Gen Z interviews → benchmark → concept exploration → UI system → prototype.
Outcome
Full-brand mobile banking app with end-to-end user flows and a scalable UI kit.
The problem
Digital-native users expect speed, clarity, and trust from their bank, but most apps still feel as if they were built for a branch visit. Sending money takes too many steps. Balance overviews bury the signal in noise. And when a card gets compromised, users feel powerless. Our client needed a banking experience designed from the ground up for Gen Z.
What I did
I started with interviews and a competitive benchmark across apps like Lunar, Monzo, and AYA – mapping where the category communicates trust well and where it falls short. Three concepts were developed and tested: a conservative approach, a high-energy one, and a third direction that balanced both.
From the winning concept, I built out the full brand (including a logo where the Z nods to Gen Z and the dollar sign), a scalable UI kit, and high-fidelity screens for the three core flows users struggled with most: sending money, reading their finances, and managing card security.
Three problems solved
Transfer
Send money via phone number or email in a handful of taps — no account numbers, no confusion.
Overview
Intuitive charts replace raw transaction lists, with multi-level breakdowns and live card mapping.
Security
Users can freeze, limit, or cancel a card instantly — and access safety shortcuts without hunting through settings.
Result
A complete, brand-led mobile banking product — from logo to prototype — designed to give Gen Z users genuine control over their finances. The UI kit ensures the system can scale as the product grows.
Branding
User personas
User journey
Storyboard
UX research insights
UI kit
User flow
Wireframes
Transfer money
Overview
Security